Raleigh Founded

Founded with the goal of creating a welcoming and supportive environment for entrepreneurs to collaborate and grow their businesses.

Project Scope

Rebrand
Logo Design
Brand Identity Development
Animation
Website Design & Development

I had the pleasure of working with this Raleigh-based company to rebrand them and create an identity that was more aligned with the brand and the new direction Raleigh Founded was headed in.

Challenge

Impact by
the numbers

425%
Increase in suite conversions
293%
Increase in Coworking Memberships
47%
Increase in Member Companies

Before

After

Typography

It was important to find a typeface that both felt impactful and welcoming. When I saw this one I knew it’d fit perfectly.

Greycliff CF

  • Bold
  • Medium
  • Regular
  • Light

Brand Concept

A fun, welcoming, and empathetic brand and online presence for Raleigh Founded, ensuring the audience understands they’re building space for them.

Raleigh Founded discovery recap